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Next.js and React for fast, SEO-friendly marketing sites
Why static generation and sensible structure help both users and search engines—without turning the codebase into a maze.
5 min read
Next.jsReactSEOperformance
Marketing sites live or die on clarity and speed. Next.js gives a practical path to server rendering, static pages, and incremental adoption of client-side features.
I keep layouts predictable, avoid unnecessary client bundles on content-heavy pages, and treat Core Web Vitals as a product requirement—not an afterthought.
For SEO, good content still comes first. Technical basics—clean titles and descriptions, sensible headings, and fast loads—support what you already say well.